Leonardo DiCaprio's Regeneration VC joined on-site rental startup Tulu's $25 million Series A after seeing this 12-slide pitch deck
Business Insider
Tasmin Lockwood | Sep 20, 2022, 9:00 AM ET
A startup banking on a consumer shift from ownership to rental has just topped up its Series A to $25 million, with new backing from Leonard DiCaprio-funded firm Regeneration VC.
New York-based Tulu operates kiosks inside apartment blocks and student halls that allow residents to rent products like vacuum cleaners, printers, and VR headsets instead of owning them.
The company was founded in 2019 by Yael Shemer and Yishai Lehavi. The pair, who met on an accelerator at MIT, are set on making the circular economy more convenient by bringing appliances, tools, and e-scooters to the doors of consumers.